RED STAR EXPRESS HOLDS CUSTOMERS FORUM
.Red Star Express Plc, the foremost courier and logistics services
solution provider in Nigeria, today, holds its 19thCustomers Forum
at the Civic Centre, Victoria Island, Lagos.
The event, which is organised annually and used as a platform to
connect with customers and appreciate them, was attended by over 200 Red Star
customers across Nigeria. The theme for this year’s event was “Managing
Technology and Innovation: Social Media, a plus or minus for customer
engagement.”
The Managing Director at Red Star, Mr. Sule Bichi, said that Red
Star strategically chose the theme for this year’s Customers Forum, with the
hope and intention to avail their esteemed customers, the opportunity to learn,
share; and empower them adequately while adding value to their respective
communities and businesses.
“What we are doing today is to re-assure you of our promise of
continued service improvement and development of mutually beneficial
relationship among all Red Star Express stakeholders. Our goal is to absolutely
and positively make every experience with us outstanding by doing whatever it
takes to satisfy our customers,” he stated.
He further revealed that, based on the growing needs of today’s
business, Red Star Express has made major advances in its operations to enhance
the ease of doing business. “In recognition of the ever changing needs of our
customers, coupled with the wind of E-commerce that is fast blowing across the
world and the recent landmark events in the power sector, we are making huge
investments in the areas of technology, manpower, vehicle fleet and equipment,”
Mr Bichi added.
The Red Star boss also explained that the company started
operations over twenty-two years ago, with just a handful of customers, and has
grown to over 15,000 corporate and retail clients across all sectors of the
economy.
The interactive session, chaired by the keynote speaker, the CEO
of Diamond Bank Plc, Mr. Uzoma Dozie, showed strategic importance of Technology
Innovations and management of Social media for customers’ engagement.
He stated that, “the benefits of Social Media marketing is so huge
in increasing brand recognition, effective referral system, creates opportunity
to engage customers, improve customers’ insight of the company and also lower
marketing cost.”
The participants were exposed to interactive lecture, networking
opportunities and lots of entertainments. The highlight of the event was the
raffle draw where some customers emerged winners with various prizes, ranging
from a return air ticket to Europe, refrigerators, standing fans, canon camera,
iPhones, plasma TVs and other numerous prizes from event partners – GNLD,
Forever Living Products, StarTimes and Enplug Africa.
Red Star Express PLC is a premium logistics solution provider in
Nigeria in terms of revenue, network coverage and market share in the domestic
and international market. It enjoys a domestic strength of 169 offices in
Nigeria, deliveries to additional 1,500 communities, over 1400 highly trained
personnel and over 500 vehicle fleet.
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