Tuesday, 27 May 2014

SNAP WAFERS DEBUT IN THE NIGERIAN MARKET BY ABDULMUMINI ADEKU



SNAP WAFERS DEBUT IN THE NIGERIAN MARKET
BY ABDULMUMINI ADEKU
 
A new brand of confectioneries targeted at principally the breakfast needs of children , snap  Wafers has been launched into the Nigerian market.
In an interview with a cross section of the Nigerian media ,the Chief Executive officer,Madam Debbie Olayinka  while exuding a great air of confidence told Paedia Express Multimedia in her office  in Lagos,Nigeria  that the new confectionery brand is in the market to stay.
She explained  that after an effective survey on the needs of the consuming public ,she has decided to put snap wafers on the table of every Nigerian aside from the joy of the fact that her new venture  was going to provide a lot of jobs for young Nigerian graduate.
She noted that because of her utmost believe in God Almighty as the key diver of success ,she was absolutely sure that the new brand will be a huge success story in the market.
The new brand is a new type of tasty ,crunchy wafers  which is packed with the most healthy set of ingredients best suited for the body ,whether at work,school,birthday parties  or picnics ,snap wafer is the right tasty food that keeps you going.
Snap wafers exists in three pronged  product range  and they are Snap Wafer with orange cream,snap wafer with banana cream and snap wafer with strawberry.
The launch of the brand which fell on the 1st of may,2014 saw activities at Number one B African Church Road ,Ilupeju ,Lagos ,Nigeria starting around 1:30pm  with an hour long prayer session led by  a Lagos based  cleric after which the office of the brand was formally commissioned.
The new confectionary company is at the moment looking for distributors in the Nigerian market and beyond as a moving media truck was sighted in the firms premises as it was been branded in the company’s colors in preparation for channel and  trade marketing of Snap Wafers.
Madam Olayinka affirmed that the unique selling point of Snap Wafers which differentiates it from others in the market is the level of preparation that have been put into it.

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