Fresh from launching a new company, Alphabet,
lead business Google has revealed a new logo.
The tech giant announced the move this morning
in the only way big tech players know how, with a blog post saying: “We’ve
taken the Google logo and branding, which were originally built for a single
desktop browser page, and updated them for a world of seamless computing across
an endless number of devices and different kinds of inputs (such as tap, type
and talk),” the post read.
The brand also describes the move in a video
which you can watch below, with Google explaining the new positioning doesn’t
“simply tell you that you’re using Google, but also shows you how Google is
working for you”.
Google is also saying goodbye to the little
blue “g” icon and replacing it with a four-color big “G” that matches the logo.
Commentary has been swirling around about the
logo update with several taking to Twitter to say they love the update, but
with others being a little more cynical.
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